Modì® International Project is growing up.

Freshmax New Zealand new Licensee South Hemisphere
Modi® apple - the red apple with a unique modern taste and eco-friendly thanks to its rustic tree with an innate resistance to the main pathogens that reduces to a bare minimum human intervention in farming creating a positive impact on the environment and a relevant saving of important inputs – has been conceived and developed by CIV (Consorzio Italiano Vivaisti) a Consortium actives worldwide in experimental and fruit breeding programs and engaged in selecting of varieties on with low impact on the environment.

Modi® International Project is now growing up with the official entrance of FRESHMAX NEW ZEALAND LTD who joined the other Licensees from Australia, Chile and Uruguay in South Hemisphere and Europe, Turkey, Serbia and United States in North Hemisphere, working together to extend Modi® market all over the world. 
The farming plan forecast aims to reach in the next few years about 1,000 Hectares worldwide, of which roughly the 80% located in the Northern Hemisphere with a varietal overall global production of about 30.000 tons achieving a favourable balance between supply and demand of Modi® apples.